The strategic advantage of authenticity and differentiation in an age of conformity, advocating for uniqueness as a business advantage.

See? There's, you know, I started writing this in my head last night. This is like there an we in what I calling the age this is not the right language but we in the age of undifferentiation In that like everything is the same It seems like everything the same now Like software interfaces just look like they all look like wireframes. They're all just like they're like thin gray lines and gray text with, you know, like everything, the sidebar over here. And then there's like a main content area and there's like maybe another sidebar on the right. Like everything looks the same now. I mean, literally undifferentiated, just the same. And most marketing sites look the same. And in fact, they are because people are just using templated designs now. And it's like everything looks so like if you run a company that is not the same, I think you're in a really, really good position. And the only way not to be the same is just to be you. Yeah. And stay stick to that really tightly. Wrap yourself around yourself and don't let go. That's what I would say. Thank you. I appreciate that. You also still could like crash and burn that way. Right. Like, but what a great way to go down.