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Daniel Wentsch

Things read, heard, watched and found. Now and then a thought of my own.

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Boost Conversions With More White Space

Thomas McKinlay

Ad clicks were 3x higher when items were placed close together in the center, with plenty of white space around the edges

11 May 2023

🎓 Findings

• People like ads more, are more likely to click them, and say they are more likely to buy the product when items in the ad are grouped close together, with empty space around the borders.